Description
The Geek Way explores how a new model of organizational culture, pioneered by ‘geeks’, is transforming the corporate world. Andrew McAfee delves into how these innovators use trial and error, egalitarianism, and evidence-based decision-making to revolutionize business practices. The book combines insights from psychology, economics, and behavioral sciences to present a compelling case for adopting this radical mindset in today’s fast-paced, technology-driven environment.